Mamut Deploys Runaware TestDrive on Partner Sites to Drive Channel Sales
Gothenburg, Sweden (September 11, 2008)
CONTACT:
Jayson Gehri
+46 [0]31 743 0150
www.runaware.com
Leading software vendor provides resellers with Runaware service to offer immediate online demonstrations of the latest version of its accounting solutions for SMEs
Gothenburg, Sweden (September 11, 2008) – Runaware, the global leader in online demos and software marketing services, is pleased to announce that Mamut is deploying the TestDrive online demonstration environment with a number of its UK channel partners, helping them to drive their web-based sales activity by giving customers access to immediate online demonstrations of Mamut applications.
TestDrive enables web visitors to run full working versions of software applications live over the web. They can do this without having to download any files and potentially infringing security policies, or waiting for demo disks to be sent through the post.
Mamut has already successfully deployed TestDrive on its own web site and UK Sales and Marketing Manager, Nathan Bray, is convinced that the company’s partners will see equally positive results. “TestDrive enables prospective customers to make an in-depth assessment of the features and benefits of software. We have found it to be extremely effective in helping customers to move on to the next stage of the sales cycle. Our own deployment of TestDrive has been very successful and by making this tool available to our resellers, we are giving them the opportunity to see the same benefits for themselves.”
The Mamut partners deploying the Runaware TestDrive environment include Business Made Simple (www.businessmadesimple.co.uk), the specialist web site that provides online advice and guidance on starting, running and growing a business.
Commenting on the deployment, Michelle Carvill of Business Made Simple says: “We welcome the opportunity that Mamut is giving us to provide the TestDrive service on the Business Made Simple website. We have seen how well it works for Mamut and believe that it will be just as effective for our members.”
Mamut is making the TestDrive facility available to partners as part of the Mamut Alliance channel programme. Initially, it will be offered through a select group of partners but the company plans to extend its offer to more of its resellers if the scheme proves to be successful.
As a consequence, TestDrive rapidly accelerates decision-making cycles, speeding up the software evaluation process and saving time for both buyer and seller. As well as publishers targeting the SMB sector, it is used be specialist software developers to transcend geographic and international boundaries and thus broaden their market reach and sales potential.
With fewer companies and individuals now willing or able to download software, due to concerns over security, tighter usage policies and more stringent network management, Runaware TestDrive is becoming an essential sales and marketing tool for all software companies with serious growth ambitions.
About Runaware™
Founded in 1999 and with offices in North America, India and Europe, Runaware™ is the global leader in online software demos and software marketing services. Runaware™ offers ISVs and software publishers a revolutionary means of providing a hassle-free online demonstration environment that runs full versions of software safely and securely over the Internet – anywhere, anytime – with no CDs, downloads or installations required. More than demonstrations, Runaware™ also delivers industry-leading account management and software marketing services such as lead capture and customer profiling, demos for partners, demo localization, marketing campaigns and search engine marketing services. Runaware™ delivers intelligence and measurable results, producing higher sales and conversion rates, faster time-to-market and shorter sales cycles – all at a lower cost.
To receive Runaware™ news directly in your RSS reader, subscribe at http://feeds.runaware.com/LatestNewsReleasesFromRunaware.
CONTACT:
Jayson Gehri
+46 [0]31 743 0150
www.runaware.com
Leading software vendor provides resellers with Runaware service to offer immediate online demonstrations of the latest version of its accounting solutions for SMEs
Gothenburg, Sweden (September 11, 2008) – Runaware, the global leader in online demos and software marketing services, is pleased to announce that Mamut is deploying the TestDrive online demonstration environment with a number of its UK channel partners, helping them to drive their web-based sales activity by giving customers access to immediate online demonstrations of Mamut applications.
TestDrive enables web visitors to run full working versions of software applications live over the web. They can do this without having to download any files and potentially infringing security policies, or waiting for demo disks to be sent through the post.
Mamut has already successfully deployed TestDrive on its own web site and UK Sales and Marketing Manager, Nathan Bray, is convinced that the company’s partners will see equally positive results. “TestDrive enables prospective customers to make an in-depth assessment of the features and benefits of software. We have found it to be extremely effective in helping customers to move on to the next stage of the sales cycle. Our own deployment of TestDrive has been very successful and by making this tool available to our resellers, we are giving them the opportunity to see the same benefits for themselves.”
The Mamut partners deploying the Runaware TestDrive environment include Business Made Simple (www.businessmadesimple.co.uk), the specialist web site that provides online advice and guidance on starting, running and growing a business.
Commenting on the deployment, Michelle Carvill of Business Made Simple says: “We welcome the opportunity that Mamut is giving us to provide the TestDrive service on the Business Made Simple website. We have seen how well it works for Mamut and believe that it will be just as effective for our members.”
Mamut is making the TestDrive facility available to partners as part of the Mamut Alliance channel programme. Initially, it will be offered through a select group of partners but the company plans to extend its offer to more of its resellers if the scheme proves to be successful.
As a consequence, TestDrive rapidly accelerates decision-making cycles, speeding up the software evaluation process and saving time for both buyer and seller. As well as publishers targeting the SMB sector, it is used be specialist software developers to transcend geographic and international boundaries and thus broaden their market reach and sales potential.
With fewer companies and individuals now willing or able to download software, due to concerns over security, tighter usage policies and more stringent network management, Runaware TestDrive is becoming an essential sales and marketing tool for all software companies with serious growth ambitions.
About Runaware™
Founded in 1999 and with offices in North America, India and Europe, Runaware™ is the global leader in online software demos and software marketing services. Runaware™ offers ISVs and software publishers a revolutionary means of providing a hassle-free online demonstration environment that runs full versions of software safely and securely over the Internet – anywhere, anytime – with no CDs, downloads or installations required. More than demonstrations, Runaware™ also delivers industry-leading account management and software marketing services such as lead capture and customer profiling, demos for partners, demo localization, marketing campaigns and search engine marketing services. Runaware™ delivers intelligence and measurable results, producing higher sales and conversion rates, faster time-to-market and shorter sales cycles – all at a lower cost.
To receive Runaware™ news directly in your RSS reader, subscribe at http://feeds.runaware.com/LatestNewsReleasesFromRunaware.
CONTACT:
Jayson Gehri
+46 [0]31 743 0150
www.runaware.com
Leading software vendor provides resellers with Runaware service to offer immediate online demonstrations of the latest version of its accounting solutions for SMEs
Gothenburg, Sweden (September 11, 2008) – Runaware, the global leader in online demos and software marketing services, is pleased to announce that Mamut is deploying the TestDrive online demonstration environment with a number of its UK channel partners, helping them to drive their web-based sales activity by giving customers access to immediate online demonstrations of Mamut applications.
TestDrive enables web visitors to run full working versions of software applications live over the web. They can do this without having to download any files and potentially infringing security policies, or waiting for demo disks to be sent through the post.
Mamut has already successfully deployed TestDrive on its own web site and UK Sales and Marketing Manager, Nathan Bray, is convinced that the company’s partners will see equally positive results. “TestDrive enables prospective customers to make an in-depth assessment of the features and benefits of software. We have found it to be extremely effective in helping customers to move on to the next stage of the sales cycle. Our own deployment of TestDrive has been very successful and by making this tool available to our resellers, we are giving them the opportunity to see the same benefits for themselves.”
The Mamut partners deploying the Runaware TestDrive environment include Business Made Simple (www.businessmadesimple.co.uk), the specialist web site that provides online advice and guidance on starting, running and growing a business.
Commenting on the deployment, Michelle Carvill of Business Made Simple says: “We welcome the opportunity that Mamut is giving us to provide the TestDrive service on the Business Made Simple website. We have seen how well it works for Mamut and believe that it will be just as effective for our members.”
Mamut is making the TestDrive facility available to partners as part of the Mamut Alliance channel programme. Initially, it will be offered through a select group of partners but the company plans to extend its offer to more of its resellers if the scheme proves to be successful.
As a consequence, TestDrive rapidly accelerates decision-making cycles, speeding up the software evaluation process and saving time for both buyer and seller. As well as publishers targeting the SMB sector, it is used be specialist software developers to transcend geographic and international boundaries and thus broaden their market reach and sales potential.
With fewer companies and individuals now willing or able to download software, due to concerns over security, tighter usage policies and more stringent network management, Runaware TestDrive is becoming an essential sales and marketing tool for all software companies with serious growth ambitions.
About Runaware™
Founded in 1999 and with offices in North America, India and Europe, Runaware™ is the global leader in online software demos and software marketing services. Runaware™ offers ISVs and software publishers a revolutionary means of providing a hassle-free online demonstration environment that runs full versions of software safely and securely over the Internet – anywhere, anytime – with no CDs, downloads or installations required. More than demonstrations, Runaware™ also delivers industry-leading account management and software marketing services such as lead capture and customer profiling, demos for partners, demo localization, marketing campaigns and search engine marketing services. Runaware™ delivers intelligence and measurable results, producing higher sales and conversion rates, faster time-to-market and shorter sales cycles – all at a lower cost.
To receive Runaware™ news directly in your RSS reader, subscribe at http://feeds.runaware.com/LatestNewsReleasesFromRunaware.
