IntelliTax promotes Online Demos with TestDrive for 2008

CONTACT:

Jayson Gehri
[954] 302 5340

Veteran tax software provider augments online marketing program with Runaware TestDrive online demos and customer profiling and lead capture services

Fort Lauderdale, Florida (August XX, 2008) – Runaware, the global leader in online software demonstrations, is pleased to announce that IntelliTax, formally known as Orrtax Software Solutions, has chosen to offer online demos of IntelliTax, their tax preparation software, in 2008 through TestDrive – Runaware’s online demonstration service.

A twenty four year veteran in the tax software industry, IntelliTax offers a full range of tax preparation software, electronic filing and bank products associated with income tax refunds. TestDrive has proven to be a significant marketing tool for software such as IntelliTax, providing users the opportunity to experience the value of IntelliTax software on demand in their web browser, before purchase and with minimal effort or time.

“It’s gratifying to us to see a well established and recognized company like IntelliTax recognize the value in offering a service like our TestDrive online demo service. TestDrive is a unique marketing solution that lends itself to expanding upcoming marketing and sales possibilities for IntelliTax. We plan on working with IntelliTax to utilize our extended suite of services to meet their developing needs throughout the year,” remarked Tim Keyes, CEO for Runaware.

In addition to the online demo portion of TestDrive – IntelliTax is making use of Runaware’s customer profiling and lead capture platform; adding value to their demo offering by also receiving well-qualified leads in real time. The prospects making use of the TestDrive system have proven to be the highest qualified and best converting leads for many clients who utilize the Runaware service.

About IntelliTax:
IntelliTax, previously known as Orrtax Software Solutions, develops, publishes and markets software for income tax preparation, electronic filing and bank products associated with income tax refunds. One of the nation's leading tax preparation software companies, IntelliTax is also recognized as a leading electronic filing center, filing millions of tax returns annually.

About Runaware™
Founded in 1999 and with offices in North America, India and Europe, Runaware™ is the global leader in online software demos and software marketing services. Runaware™ offers ISVs and software publishers a revolutionary means of providing a hassle-free online demonstration environment that runs full versions of software safely and securely over the Internet – anywhere, anytime – with no CDs, downloads or installations required. More than demonstrations, Runaware™ also delivers industry-leading account management and software marketing services such as lead capture and customer profiling, demos for partners, demo localization, marketing campaigns and search engine marketing services. Runaware™ delivers intelligence and measurable results, producing higher sales and conversion rates, faster time-to-market and shorter sales cycles – all at a lower cost.

To receive Runaware™ news directly in your RSS reader, subscribe at http://feeds.runaware.com/LatestNewsReleasesFromRunaware.

CONTACT:

Jayson Gehri
[954] 302 5340

Veteran tax software provider augments online marketing program with Runaware TestDrive online demos and customer profiling and lead capture services

Fort Lauderdale, Florida (August XX, 2008) – Runaware, the global leader in online software demonstrations, is pleased to announce that IntelliTax, formally known as Orrtax Software Solutions, has chosen to offer online demos of IntelliTax, their tax preparation software, in 2008 through TestDrive – Runaware’s online demonstration service.

A twenty four year veteran in the tax software industry, IntelliTax offers a full range of tax preparation software, electronic filing and bank products associated with income tax refunds. TestDrive has proven to be a significant marketing tool for software such as IntelliTax, providing users the opportunity to experience the value of IntelliTax software on demand in their web browser, before purchase and with minimal effort or time.

“It’s gratifying to us to see a well established and recognized company like IntelliTax recognize the value in offering a service like our TestDrive online demo service. TestDrive is a unique marketing solution that lends itself to expanding upcoming marketing and sales possibilities for IntelliTax. We plan on working with IntelliTax to utilize our extended suite of services to meet their developing needs throughout the year,” remarked Tim Keyes, CEO for Runaware.

In addition to the online demo portion of TestDrive – IntelliTax is making use of Runaware’s customer profiling and lead capture platform; adding value to their demo offering by also receiving well-qualified leads in real time. The prospects making use of the TestDrive system have proven to be the highest qualified and best converting leads for many clients who utilize the Runaware service.

About IntelliTax:
IntelliTax, previously known as Orrtax Software Solutions, develops, publishes and markets software for income tax preparation, electronic filing and bank products associated with income tax refunds. One of the nation's leading tax preparation software companies, IntelliTax is also recognized as a leading electronic filing center, filing millions of tax returns annually.

About Runaware™
Founded in 1999 and with offices in North America, India and Europe, Runaware™ is the global leader in online software demos and software marketing services. Runaware™ offers ISVs and software publishers a revolutionary means of providing a hassle-free online demonstration environment that runs full versions of software safely and securely over the Internet – anywhere, anytime – with no CDs, downloads or installations required. More than demonstrations, Runaware™ also delivers industry-leading account management and software marketing services such as lead capture and customer profiling, demos for partners, demo localization, marketing campaigns and search engine marketing services. Runaware™ delivers intelligence and measurable results, producing higher sales and conversion rates, faster time-to-market and shorter sales cycles – all at a lower cost.

To receive Runaware™ news directly in your RSS reader, subscribe at http://feeds.runaware.com/LatestNewsReleasesFromRunaware.