Case Study: ManagerAssistant.com accelerates the sales process and boosts efficiency with Runaware TestDrive
Fort Lauderdale, Florida (January 14, 2009)
CONTACT:
Jayson Gehri
[954] 302 5340
www.runaware.com
ManagerAssistant.com develops complete workforce management software and offers TestDrive online demos on their web site – reducing pre-sales support by 50% and decreasing the sales process by 25%.
Fort Lauderdale, Florida (December 18, 2008) – Runaware, the global leader in online demos and software marketing services, announced today that is has published a case study detailing the use of TestDrive online demos by client ManagerAssistant.com. Florida-based ManagerAssistant.com has been a client of Runaware for more than a year and has made use of TestDrive to reduce the amount of work and time needed to complete sales of its workforce management software.
ManagerAssistant.com has focused all of their sales and marketing on selling their products through demos. TestDrive online demos give visitors an easy way to click on a web link and try the software directly in their web browser – just as if it were installed on their computer.
“I don’t know if I could give you an exact statistic on that but I think it is safe to say that our pre-sales technical support has gone down by at least half. That means we can focus on other things – we are a growing company so that helps us operate more efficiently,” commented Eric Frazier, CEO of ManagerAssistant.com.
“It is probably safe to say that it’s (TestDrive) cut down on our sales process by 25 percent overall,” added Frazier.
“We are proving that TestDrive online demos are valuable for software companies large and small. ManagerAssistant.com has made great use of our service and has proven that TestDrive can not only shorten the sales cycle, but make companies more efficient. In today’s market it’s important that we are able to help our customers do more for less and at a great value,” stated Tim Keyes, Runaware CEO.
A copy of the full ManagerAssistant.com case study about their success with TestDrive online demos can be downloaded here. To view examples of TestDrive demos, visit www.runaware.com/clients.jsp.
About Runaware™
Founded in 1999 and with offices in North America, India and Europe, Runaware™ is the global leader in online software demos and software marketing services. Runaware™ offers ISVs and software publishers a revolutionary means of providing a hassle-free online demonstration environment that runs full versions of software safely and securely over the Internet – anywhere, anytime – with no CDs, downloads or installations required. More than demonstrations, Runaware™ also delivers industry-leading account management and software marketing services such as lead capture and customer profiling, demos for partners, demo localization, marketing campaigns and search engine marketing services. Runaware™ delivers intelligence and measurable results, producing higher sales and conversion rates, faster time-to-market and shorter sales cycles – all at a lower cost.
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