Introduce more prospects to your software
Demo a Live, Guided Version of Your Software In A Web Browser Using TestDrive ™
Software demos can be challenging.
Independent software vendors (ISVs) often have to hold the user’s hand to make sure they recognize the unique features of the ISV’s particular software offering.
Until now, that required valuable sales engineer time (more on that below).
It can also lead to troubles with downloads, installs, configurations or firewalls if the demo is a typical “free trial”.
Then there’s this point: if the prospect doesn’t understand the software’s benefits pretty quickly, they’re gone.
Give your prospects a link which will instantly put them into a live version of your software along with at least one of our unique Walkthrough Guides™ (or more for multiple personas).
About Our Walkthrough Guides™
The goal is a guide that is simple and easily to follow, so software evaluators can try your software without any prior experience.
You are the expert in your software so we coach you on the content to provide us for each Walkthrough Guide.
Once received, we build the guide into your TestDrive in a way that your evaluators can most effectively digest and use the information.
We want them to become immersed in your software as rapidly as possible.
Here’s an image showing where the Walkthrough Guide is located in the TestDrive:
These guides are more than just a simplified tutorial. They are also a marketing tool. By having the evaluator start with your key, differentiating features, you are helping them see what makes your product different.
Benefits of the TestDrive + Walkthrough Guide Experience
With TestDrive, ISVs can:
- Provide higher quality leads to their Sales Department
- Pass prospect demo information (unique ID, session times, clicks, etc.) directly into Sales’ customer relationship manager (CRM).
- Reduce the cost of sales which helps meet profitability margins.
- Let prospects try live software without having to download it.
- Let prospects understand the software at their own rate & at a time when it’s convenient for them, 24 x 7 x 365
- Tailor the demo experience to prospects’ needs with built-in, easy-to-follow guides that show the prospect how to immediately use the software without any prior knowledge--no sales engineer necessary!
Give prospects the ability to try your software in their own time.
Then let your sales team focus on the ones who loved it.