Alliance Program
The TestDrive Alliance Program is a dynamic and powerful online sales and marketing CRM service that works in conjunction with the TestDrive online demo service. This program enables ISV partners to engage and immediately capture qualified leads with a branded and expandable online lead capture tool.
The Alliance Program is a valuable way to leverage your TestDrive software demos with your partners, allowing them to capture and qualify their own leads while you have access to view which partners are the most successful at promoting your software. Partners can provide a link to your application’s TestDrive online demo without the end-user leaving their web site. After their TestDrive demonstration, end-users can purchase directly from the partners’ web site.
The Alliance Program extends the power of TestDrive to different channels through a branded interface, giving partners a competitive advantage by enabling their prospects to try software from their web sites before they buy. Partners will also have access to a sophisticated web-based lead management system that will track and monitor leads that have used their Alliance Program applications.






